Which hotel has the best kissing booth?
Posted December 16, 2018 11:15:48 A new study shows that hotels in Australia can be quite successful in their efforts to increase the number of couples staying together.
Key points:Survey shows that more than 60 per cent of Australian hotel rooms are now booked by couples”The survey found that hotel rooms have become a key selling point for hotels in recent years”Survey also found that 70 per cent have room upgrades and that 70% of hotel rooms had new couches, pillows, and bedding by mid-December”The study also found hotel rooms were more popular in some regional regions than others, with 75 per cent more people in Melbourne being in a hotel room by December 1, 2019 than by the end of 2019.
While many Australians believe that hotels are “the best place to stay in the world”, the survey found they have a tendency to be “the worst”.
Survey conducted by TripAdvisor revealed the findings.”
It was interesting to see that some hotels have rooms with more couches than others,” TripAdvisory director of marketing David Smith said.”
So if you are in a place like the Melbourne CBD, you might be a little more likely to have a couple stay together.
“Mr Smith said hotels were also finding it more difficult to attract singles to their properties.”
What they’re doing to attract more people is by offering more amenities.””
But if they’re not, then they’ve got a very difficult time getting guests.”
What they’re doing to attract more people is by offering more amenities.
“Mr Wood said hotels needed to be mindful of the “dynamic” in the market and be “more creative” in their marketing.”
A lot of hotels are doing a very good job of marketing their property, they’re creating a social element and that’s not always a bad thing, but there needs to be more creativity,” he told news.com.”
“You’ve got to be creative with your marketing and I think they need to look at the whole thing.”
Mr Todd added the study revealed hotel rooms in Australia had become a “key selling point” for hotels.
“There are lots of things people are looking for in a room, but you can’t say that it’s the best hotel for everyone, that’s a tough market to navigate,” he added.
“The real issue is, do you want a room that has everything you want, or a room with a little bit of everything?”
Read moreAbout the survey:TripAdvisor’s survey was conducted from March 1 to October 31, 2018.
It surveyed 3,912 hotel rooms across Australia.
About the study: